1.
Jasek P, Vrana L, Sperkova L, Smutny Z, Kobulsky M. Comparative analysis of selected probabilistic customer lifetime value models in online shopping. JBEM [Internet]. 2019Apr.5 [cited 2024Nov.24];20(3):398-423. Available from: https://mma.vgtu.lt/index.php/JBEM/article/view/9597