The globalization impact on creative industries and cultural heritage: a case study
Abstract
The influences of multiculturalism, globalization and technological revolution on art galleries, libraries, archives, museums have led to major changes in the way they select, preserve, promote and valorize their cultural goods. The digitization of cultural heritage collections and the evolution of information technologies (cloud computing, mobile devices, Internet of things) have determined the progress of virtual exhibitions as a means of promoting and valorizing the cultural heritage physical objects. New business models have been developed to harness the cultural heritage of libraries and museums in the context of globalization and technological revolution and the premises for the development of a new category of entrepreneurs have been created. Studies have been conducted to find the ways to increase the number of visitors of cultural institutions with the help of promoting tools, such as virtual exhibitions and dedicated mobile applications. The paper presents several methodological aspects and conclusions based on a practical example.
Article in English.
Globalizacijos įtaka kūrybinėms industrijoms ir kultūros paveldui: atvejo tyrimas
Santrauka
Daugiakultūriškumo, globalizacijos ir technologinės revoliucijos įtaka meno galerijoms, bibliotekoms, archyvams, muziejams lėmė didžiules kultūros vertybių atrankos, saugojimo, puoselėjimo ir vertinimo permainas. Kultūros paveldo kolekcijų skaitmeninimas ir informacijos technologijų (debesų kompiuterijos, mobiliųjų įrenginių, daiktų interneto) raida lėmė virtualių parodų kaip kultūros paveldo fizinių objektų rėmimo ir vertinimo priemonių pažangą. Siekiant panaudoti bibliotekų ir muziejų kultūros paveldą globalizacijos ir technologinės revoliucijos kontekste, buvo sukurti nauji verslo modeliai ir sukurtos naujos antreprenerystės kategorijos plėtros prielaidos. Buvo atlikta tyrimų, siekiant rasti būdų, kaip padidinti kultūros institucijų lankytojų skaičių, naudojant rėmimo priemones, tokias kaip virtualios parodos ir specialios mobiliosios programėlės. Straipsnyje pristatoma keletas metodologinių aspektų ir praktiniu pavyzdžiu grindžiamos išvados.
Reikšminiai žodžiai: kultūros paveldas, kultūros institucijos, globalizacija, informacijos ir komunikacijos technologijos, įvertinimas, virtualios parodos.
Keyword : cultural heritage, cultural institutions, globalization, information and communications technology, valorization, virtual exhibitions
How to Cite
Ciurea, C., & Filip, F. G. (2019). The globalization impact on creative industries and cultural heritage: a case study. Creativity Studies, 12(2), 211-223. https://doi.org/10.3846/cs.2019.7753
This work is licensed under a Creative Commons Attribution 4.0 International License.
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Bologa, R. (2002). Impactul Internet-ului asupra afluxului de vizitatori spre muzee (Master’s Thesis). Bucharest Academy of Economic Studies. Bucharest, Romania [unpublished source].
Borowiecki, K. J., & Navarrete, T. (2017). Digitization of heritage collections as indicator of innovation. Economics of Innovation and New Technology, 26(3), 227-246. https://doi.org/10.1080/10438599.2016.1164488
Ciurea, C. (2009). A metrics approach for collaborative systems. Informatica Economică, 13(2), 41-49.
Ciurea, C., & Filip, F. G. (2018). Identifying business models for re-use of cultural objects by using modern ICT tools. Informatica Economică, 22(1), 68-75. https://doi.org/10.12948/issn14531305/22.1.2018.06
Ciurea, C., & Filip, F. G. (2016). New researches on the role of virtual exhibitions in digitization, preservation and valorization of cultural heritage. Informatica Economică, 20(4), 26-33. https://doi.org/10.12948/issn14531305/20.4.2016.03
Digital Single Market. (2019). Europe 2020 strategy. Retrieved from https://ec.europa.eu/digital-single-market/en/europe-2020-strategy
Eurostat. (2016). Culture statistics: 2016 edition. In J.-L. Mercy & M. Beck-Domżalska (Eds.), Series: Statistical Books. Retrieved from https://www.culturaydeporte.gob.es/dam/jcr:55160667-7073-4c9e-8600-e377168a1fd8/culture-statics2016.pdf
Eurostat. (2018). Culture statistics – cultural participation by socioeconomic background. Statistics explained. Retrieved from https://ec.europa.eu/eurostat/statistics-explained/pdfscache/63357.pdf
Eurostat. (2019). Eurostat. Retrieved from https://ec.europa.eu/eurostat
Filip, F. G., Ciurea, C., Dragomirescu, H., & Ivan, I. (2015). Cultural heritage and modern information and communication technologies. Technological and Economic Development of Economy, 21(3), 441-459. https://doi.org/10.3846/20294913.2015.1025452
Filip, F. G., Zamfirescu, C.-B., & Ciurea, C. (2017). Computer-supported collaborative decision-making. Series: Automation, Collaboration, & E-Services. Vol. 4. Berlin, Heidelberg: Springer International Publishing AG. https://doi.org/10.1007/978-3-319-47221-8
Kačerauskas, T. (2015). Technologies in creative economy and creative society. Technological and Economic Development of Economy, 21(6), 855-868. https://doi.org/10.3846/20294913.2015.1036325
Kreinberger, N., Thinnes, F., & Timmermans, N. (2014). White paper: business models for tourism. Identifying business models for the re-use of cultural objects for tourism. Europeana creative. Retrieved from https://pro.europeana.eu/files/Europeana_Professional/Projects/Project_list/Europeana_Creative/WP3%20-%20Business%20Model%20Frameworks/eCreative_WP3_White_Paper_Business_Models_Tourism_v1.0.pdf
Minkov, M. (2011). Cultural differences in a globalizing world. Bingley: Emerald Group Publishing Limited.
museums.eu: The European Museums Network. (2019a). A wealth of exhibitions. Retrieved from http://museums.eu/exhibition/index
museums.eu: The European Museums Network. (2019b). museums.eu: The European museums network. Retrieved from http://museums.eu/
Spohrer, J. (2018). Perspectives on decision support systems: summary of FG Filip’s presentations. Service science. Retrieved from http://service-science.info/archives/5066
Maglio, P. P., & Spohrer, J. (2008). Fundamentals of service science. Journal of the Academy of Marketing Science, 36(1), 18-20. https://doi.org/10.1007/s11747-007-0058-9
Smithsonian Institution. (2002). Exhibitions and their audiences: actual and potential. Retrieved from https://www.si.edu/content/opanda/docs/rpts2002/02.09.exhibitaudience.final.pdf
Šola, T. S. (2018). Museums and public engagement: four decades of changing concepts and strategies in China. Retrieved from https://www.academia.edu/38088304/Museums_and_public_engagement_four_decades_of_changing_concepts_and_strategies_in_China
Taylor, J., & Gibson, L. K. (2017). Digitisation, digital interaction and social media: embedded barriers to democratic heritage. International Journal of Heritage Studies, 23(5), 408-420. https://doi.org/10.1080/13527258.2016.1171245
Vesajoki, F. (2002). The effects of globalization on culture: a study of the experiences of globalization among Finnish travelers (Master’s Thesis). Jyväskylä University. Jyväskylä, Finland. Retrieved from https://jyx.jyu.fi/bitstream/handle/123456789/8059/G0000619.pdf
World Values Survey. (2014). Inglehart–Welzel cultural map. Findings and insights. Retrieved from http://www.worldvaluessurvey.org/WVSContents.jsp?CMSID=Findings