Creative approach to shaping the symbolic system of global culture
Abstract
The key idea of the paper consists in suggestion that globalization focuses on the integration of different cultures under the umbrella of common ideas, norms and values. The globalization’s challenge is the necessity of searching the ways and methods of overcoming the intercultural barriers among different peoples. The purpose of the research is to analyze the issue of creating a symbolic system global culture, the access to cultural code of this system will help the participants of intercultural communication to minimize the barriers that prevent the mutual understanding. The author guesses that symbols can be seen as the creative technology for shaping universal layer of a global culture. To access this “layer” of a global culture, communication subjects must have a common cultural code. The creative information and communication technologies help subjects of intercultural communication to be able to reveal the cultural codes of other cultural systems. The author puts forward the idea of the need for shaping of the universal “cultural knowledge network” on creative digital platform. The knowledge of the symbol system of a global culture can help all peoples to open new perspective of transcultural communication in the context of creating common non-verbal language for mutual understanding.
Keyword : creative technologies, cultural code, culture, intercultural barriers, intercultural communication, global culture, symbol, symbolic system of global culture
How to Cite
Ten, Y. P. (2022). Creative approach to shaping the symbolic system of global culture. Creativity Studies, 15(1), 102–115. https://doi.org/10.3846/cs.2022.12626
This work is licensed under a Creative Commons Attribution 4.0 International License.
References
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Braslauskas, J. (2020). Effective creative intercultural communication in the context of business interaction: Theoretical and practical aspects. Creativity Studies, 13(1), 199–215. https://doi.org/10.3846/cs.2020.12094
Casrnir, F. L. (1999). Foundations for the study of intercultural communication based on a third-culture building model. International Journal of Intercultural Relations, 23(1), 91–116. https://doi.org/10.1016/S0147-1767(98)00027-3
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Charon, J. M. (2009). Symbolic interactionism: An introduction, an interpretation, an integration. Pearson College Div.
Dodd, C. H. (1977). Perspectives on cross-cultural communication. Kendall Hunt Publishing Company.
Doherty, S. (2016). The impact of translation technologies on the process and product of translation. International Journal of Communication, 10, 947–969. https://ijoc.org/index.php/ijoc/article/viewFile/3499/1573
Dreyfuss, H. (1984). Symbol sourcebook: An authoritative guide to international graphic symbols. John Wiley & Sons, Inc.
Eko, U. (2006). Otsutstvujushhaja struktura. Vvedenie v semiologiju. Symposium.
Ferguson, N. (2012). Civilization: The West and the rest. Penguin Books.
Ferraro, G., & Andreatta, S. (2018). Cultural anthropology: An applied perspective. Cengage Learning.
Floridi, L. (2014). The fourth revolution: How the infosphere is reshaping human reality. Oxford University Press.
Floridi, L. (Ed.) (2015). The Onlife Manifesto: Being human in a hyperconnected era. Springer. https://doi.org/10.1007/978-3-319-04093-6
Fong, M., & Chuang, R. (Eds.). (2003). Communicating ethnic and cultural identity. Rowman & Littlefield Publishers.
Foret, F. (2009). Symbolic dimensions of EU legitimization. Media, Culture and Society, 31(2), 313–324. https://doi.org/10.1177/0163443709103777
Fornas, J. (2012). Signifying Europe. Intellect Ltd. https://doi.org/10.2307/j.ctv9hj915
Geertz, C. (2017). The interpretation of cultures. Basic Books.
Giddens, A. (1986). The constitution of society. University of California Press.
Gokmen, G. (2019). Clash of civilizations demystified. European Journal of Political Economy, 60. https://doi.org/10.1016/j.ejpoleco.2018.08.011
Graber, D. A. (1976). Verbal behavior and politics. University of Illinois Press.
Gudykunst, W. B. (1997). Cultural variability in communication: An Introduction. Communication Research, 24(4), 327–348. https://doi.org/10.1177/009365097024004001
Guirdham, M., & Guirdham, O. (2017). Communicating across cultures at work. Macmillan Education & Palgrave. https://doi.org/10.1057/978-1-137-52637-3
Hall, S. (1997). The work of representation. In S. Hall (Ed.), Culture, media and identities. Representation: Cultural representations and signifying practices (pp. 13–74). SAGE Publications & Open University.
Hall, E. T., & Reed Hall, M. (1987). Hidden differences: Studies in international communication. Japan for Americans. Bungei Shunju.
Hofstede, G. (1984). Cross-cultural research and methodology series: Vol. 5. Culture’s consequences: International differences in work-related values. SAGE Publications, Inc.
Huntington, S. P. (1997). The clash of civilizations and the remaking of world order. Penguin Books.
Hurn, B., & Tomalin, B. (2013). Cross-cultural communication: Theory and practice. Palgrave Macmillan. https://doi.org/10.1057/9780230391147
Inglehart, R. F. (2018). Cultural evolution: People’s motivations are changing and reshaping the world. Cambridge University Press. https://doi.org/10.1017/9781108613880
Inoguchi, T. (2007). Clash of values across civilizations, R. J. Dalton & H.-D. Klingemann (Eds.), The Oxford handbooks of political science. The Oxford handbook of political behavior (pp. 240–258). R. E. Goodin (General Ed.). Oxford University Press. https://doi.org/10.1093/oxfordhb/9780199270125.003.0013
James, P., & Steger, M. B. (2014). A genealogy of “Globalization”: The career of a concept. Globalizations, 11(4), 417–434. https://doi.org/10.1080/14747731.2014.951186
Jung, C. G. (1980). The collected works of C. G. Jung: Vol. 18. The symbolic life: Miscellaneous writings. G. Adler & R. F. C. Hull (Eds.). Princeton University Press.
Kačerauskas, T. (2017). Kreativnost’ i koncepcija kreativnogo obshhestva. Sociologicheskie issledovanija, 10, 26–35.
Kim, Y. Y. (1988). Communication and cross-cultural adaptation. Multilingual Matters Ltd.
Kim, Y. Y. (2005). Inquiry in intercultural and development communication. Journal of Communication, 55(3), 554–577. https://doi.org/10.1111/j.1460-2466.2005.tb02685.x
Laffan, B. (1996). The politics of identity and political order in Europe. Journal of Common Market Studies, 34(1), 81–102. https://doi.org/10.1111/j.1468-5965.1996.tb00561.x
Levi-Strauss, C. (1974). Structural anthropology. Basic Books.
Lotman, Y. M. (2001). Universe of the mind: A semiotic theory of culture. Indiana University Press.
Luhmann, N. (1997). Globalization or world society: How to conceive of modern society. International Review of Sociology, 7(1), 67–79. https://doi.org/10.1080/03906701.1997.9971223
Macionis, J. J. (2014). Society: The basics. Pearson.
Manners, I. (2011). Symbolism in European integration. Comparative European Politics, 9, 243–268. https://doi.org/10.1057/cep.2010.11
McLuhan, M. (2002). The Gutenberg galaxy: The making of typographic man. University of Toronto Press.
Melnikas, B. (2019). Sustainable social development, economic growth and technological breakthroughs: Creativity and creative change. Creativity Studies, 12(2), 301–314. https://doi.org/10.3846/cs.2019.10335
Merelman, R. M. (Ed.). (2018). Language, symbolism, and politics. Routledge. https://doi.org/10.4324/9780429040818
Morain, G. G. (2001). Kinesics and cross-cultural understanding. In J. M. Valdes (Ed.), Culture bound: Bridging the cultural gap in language teaching (pp. 64–76). Cambridge University Press.
Multitran.com. (2020). Multitran. https://www.multitran.com/
Nationalpedia.org. (2020). National Pedia. https://nationalpedia.org/
Ortner, Sh. B. (1973). On key symbols. American Anthropologist, 75(5), 1338–1346. https://doi.org/10.1525/aa.1973.75.5.02a00100
Patel, F., Li, M., & Sooknanan, P. (2011). Building a global community. In F. Patel, M. Li, & P. Sooknanan, Intercultural communication: Building a global community (pp. 5–14). SAGE Publications Pvt. Ltd.
Peoples, J., & Bailey, G. (2015). Humanity: An introduction to cultural anthropology. Cengage Learning.
Proz.com. (1999–2020a). KudoZ™ translation help network. https://www.proz.com/about/overview/kudoz/
Proz.com. (1999–2020b). Online community and workplace for language professionals. https://www.proz.com/
Robertson, R. (2000). Theory, culture and society. Globalization: Social theory and global culture. M. Featherstone (Ed.). SAGE Publications. https://doi.org/10.4135/9781446280447
Samovar, L. A., Porter, R. E., McDaniel, E. R., & Roy, C. S. (2017). Communication between cultures. Cengage Learning.
Samovar, L. A., Porter, R. E., McDaniel, E. R., & Sexton Roy, C. (2015). Intercultural communication: A reader. Cengage Learning.
Schneider, D. M. (1980). American kinship: A cultural account. The University of Chicago Press. https://doi.org/10.7208/chicago/9780226227092.001.0001
Schwartz, Sh. H., & Sagie, G. (2000). Value consensus and importance: A cross-national study. Journal of Cross-Cultural Psychology, 31(4), 465–497. https://doi.org/10.1177/0022022100031004003
Sdltrados.com. (2020). SDL Trados. https://www.sdltrados.com/
Sitaram, K. S. (1976). Foundations of intercultural communication. Charles E. Mercill Publishing Company.
Stasiulis, N. (2017). The idea of the creative society and the development of creative industries. Journal of Scientific Papers: Economics and Sociology, 10(2), 217–226. https://doi.org/10.14254/2071-789X.2017/10-2/16
Stewart, E. C. (1973). Outline of intercultural communication. Report Submitted to the Business Council for International Understanding, American University. Business Council for International Understanding, The American University.
Stratton, G., & Northcote, J. (2016). When totems beget clans: The brand symbol as the defining marker of brand communities. Journal of Consumer Culture, 16(2), 493–509. https://doi.org/10.1177/1469540514528194
Swidler, A. (1986). Culture in action: Symbols and strategies. American Sociological Review, 51(2), 273–286. https://doi.org/10.2307/2095521
Symbols.com. (2020). Symbols. https://www.symbols.com/
Ten, Y. (2014). The symbolic system of the contemporary Europe: Its meaning and role in the construction of the European identity. Societal innovations for Global Growth, 1(3), 4–12.
Theiler, T. (2006). Political symbolism and European integration. Manchester University Press.
Translatorsbase.com. (2002–2020). Translation jobs for freelance translators and translation agencies. https://www.translatorsbase.com/
Translatorscafe. (2002–2021). Translators Café. https://www.translatorscafe.com/cafe/
Triandis, H. C. (2018). New directions in social psychology. Individualism and collectivism. R. W. Nisbett (Series Ed.). Routledge. https://doi.org/10.4324/9780429499845
Turner, V. (1970). The forest of symbols: Aspects of Ndembu Ritual. Cornell University Press. https://doi.org/10.1007/978-1-349-15388-6_8
United Nations. (2020). Treaty on the Non-Proliferation of Nuclear Weapons (NPT). https://www.un.org/disarmament/wmd/nuclear/npt/text/
United Nations Educational, Scientific and Cultural Organization. (1995). Declaration of principles on tolerance. http://portal.unesco.org/en/ev.php-URL_ID=13175&URL_DO=DO_TOPIC&URL_SECTION=201.html
United Nations Educational, Scientific and Cultural Organization. (1948). Universal Declaration of Human Rights. http://portal.unesco.org/en/ev.php-URL_ID=26053&URL_DO=DO_TOPIC&URL_SECTION=201.html
White, L. A. (1940). The symbol: The origin and basis of human behavior. Philosophy of Science, 7(4), 451–463. https://doi.org/10.1086/286655
Wikipedia.org. (2020). Wikipedia: The free encyclopedia. https://www.wikipedia.org/
Wordfast.com. (2020). Wordfast. https://www.wordfast.com/
Zakon Respubliki Belarus’. (2021). Ob izmenenii Zakona Respubliki Belarus’ “O gosudarstvennyh simvolah Respubliki Belarus’”. Nacional’nyj pravovoj Internet-portal Respubliki Belarus’. https://pravo.by/document/?guid=12551&p0=H12100083&p1=1&p5=0